Meeting efficiency is a direct determinant of decision-making efficiency, which in turn is pivotal to the operational and developmental efficiency of a company. With its innovative intelligent meeting management system, Virsical assists enterprises in enhancing meeting efficiency and streamlining decision-making processes. Mars (Hong Kong) Limited, a globally recognized multinational corporation, has selected Virsical as its partner for its smart meeting room project to co-create an efficient and intelligent meeting experience.

Customer Profile

Mars Incorporated is among the largest food manufacturers globally, with a portfolio of well-known brands such as Dove, M&M’S, Snickers, UNCLE BEN’S, Aobai, Pedigree, and Royal Canin, covering chocolate, confectionery, and pet food, among others. Committed to delivering high-quality and sustainable solutions, Mars is trusted by consumers worldwide. The client for this project is the Hong Kong division of Mars Group—Mars (Hong Kong) Limited.

Solution Details

Understanding the business needs and operational challenges of Mars (Hong Kong) in depth, the Virsical team has implemented an intelligent meeting management system tailored for them. The system integrates applications specific to Mars (Hong Kong), facilitating a seamless upgrade in meeting efficiency:

Smart Meeting Management

• Smart Meeting Room Upgrade: Advanced intelligent sensors have been deployed to monitor the status of meeting rooms in real-time, ensuring optimal resource utilization. Millimeter wave radar technology enables intelligent management of room occupation and release.

• Comprehensive System Integration: The system is seamlessly integrated with the company's self-used Teams and Outlook, simplifying the meeting reservation and management process and enhancing user experience. Reservations can be made via Outlook emails or the Teams app, ensuring real-time synchronization of meeting information.

• Automated Meeting Process: The entire process, from reservation to check-in and conclusion of the meeting, is automated, significantly improving efficiency. Unattended meetings release resources in real-time, ensuring the efficient allocation of meeting room resources.

• In-Depth Data Analysis: Real-time data reports are generated for intelligent analysis, aiding scientific management and continuous optimization of meeting processes. Multidimensional analysis, including meeting TOP rankings and usage statistics, supports management decision-making.

• Customized Services: Customized meeting management systems are provided according to specific enterprise needs, including various notification templates for meeting reservations, modifications, and cancellations, to meet communication needs across different scenarios.

• Security and Convenience: Integration with existing enterprise security systems, such as unified authentication systems, ensures the security and convenience of meeting participation.

Future Outlook

Following the deployment of the intelligent meeting solution for Mars (Hong Kong) Limited, there has been a notable enhancement in the company's meeting efficiency and decision-making quality, laying a solid foundation for its digital transformation. With the successful completion of the meeting project, we anticipate deeper collaboration with Mars (Hong Kong). We are confident that with Virsical's cutting-edge technology and professional solutions, Mars (Hong Kong) will advance towards a more intelligent and scientific path of sustainable development.